CONCEPT NOTE

MISSION RIEV

RURALISING INDIA - EMPOWERING VILLAGES

Background: India is a country full of opportunities because of its population, resources base, diversity and now the environment gradually becoming enabling. When we think about accelerating development process in our country, we get encountered with a number of questions, if & buts, problems & priorities. Keeping them all aside, lets have a gentle thought on "the ways how" irrespective of the situation & circumstances. Today we as nation are moving fast towards digitisation, skilling people and developing entrepreneurship. Isn't it enough for taking next step for the citizens ? If yes, a number of ways will come up. One of such ways is activating the energies of the people in rural India through right facilitation. And IIRD is proud to take lead in this direction.

Introduction: The process of urbanization has started getting momentum in the country. The small village stations are getting converted into smaller towns and the towns into cities. Though this process is inevitable in terms of facilities coming up in these rapidly evolving townships, but the following concerns remain unaddressed.


  • Expansion of the newly coming up township is taking place haphazardly and the unregulated development in terms infrastructure is taking place without any ideal town planning.
  • Wherever the town planning is taking place, the speed of the town planning authorities vis-a- vis the same of infrastructure coming up is mismatched. The town planning authorities wake up once the dimensions on the ground are beyond control.
  • There has to be some yardsticks to determine the carrying capacity of any unit of geography viz. villages, town or city. Excessive biotic pressure on land is needed to be addressed.

All these issues need due attention from the people of all walks of life; especially the following is needed to be done.


  1. Determination of basic yardsticks on minimum facilities mandatrily to be created for people to live in respectable way & optimum quality.
  2. Determination of people carrying capacity of any geographical unit for living in a balanced eco- system.
  3. Determination of minimum infrastructure development norms for villages as well.
  4. Identification of low cost, sustainable technologies to create the civic amenities like housing, road, drainage, sewage, sanitation, recreation, etc.
  5. Holistic planning for the people and geography with at lest 20 year projections.
  6. Governance structure with enhanced role, increased level of people participation and more accountability.
  7. Something has to be done to facilitate people to become more productive and create more livelihood options and employment opportunities.

The developmental process in the country can be expedited with two ways; first by deploying FACILITATORS in the Gram Panchayats for quick and fast results. This will make the enabling environment for intensive planned growth of the GPs. Second by, creating band of INTEGRATED DEVELOPMENT PROFESSIONALS who will take up the GPs for intensive planned development every year. By this strategy, we not only activate the population with regular round the clock facilitation at door step but will make scientifically and managerially designed developmental interventions towards self-sustainable in long run.

People in the rural India if facilitated rightly can become more productive. Some arrangement of facilitation has to be there whereby we not only create massive employment opportunities to, but will create space everywhere to create more employment opportunities for other villagers too. If at least 2 persons/trained facilitators are deployed in a GP to facilitate people in different ways of development and connecting them to the technologies, there will be requirement of around 5.00 Lakh facilitators across country. This gives an opportunity to have reach up to bottom of the pyramid in the society and democratic set up besides creating employment opportunities. Villages are still the place of peace, happiness and originality as compared to that of cities but needs due attention to prevent it from distortion. The balanced, dynamic and regulated process of development is needed to be put in place. There is need of ruralisation which means the villages need to be given attention in terms of planning, regulation and creation of various opportunities simply by creating facilitation platform with missionary spirit. The name of the initiative shall be "Mission RIEV" (Ruralising India- Empowering Villages).

Vision : Mission RIEV intends to make the Gram Panchayats activated across country through dynamic facilitation in shortest timeline with creation of opportunities of sustainable employment and livelihood to the people.

Objectives : There will be two broader objectives to achieve Mission RIEV as below:

1. To activate Gram Panchayats by deploying two functionaries in each Panchayat on PAN India basis by end of 2017-18 for sustainable employment basis.

2. To create the band of professionals every year and deploy them in planning and development of each GP with annual rotation basis.

The present concept note outlines the process and strategies for achieving objective of making Gram Panchayats activated through on-ground facilitation support.

Strategic Approach : The following strategic approach will be adopted to achieve the objective:

a. Technology Led Tool: An IT based platform will be created for registration, application, appointment and progress report validation.

b. Identification of GP level Business Opportunities: The business or revenue generation opportunities within Gram Panchayat Settings will be explored and meticulously designed.

c. Deployment of Competent Human Resource: There shall be massive recruitment for the positions like Central Think Tank, State Coordinators, District Coordinators, Block Coordinators and Panchayat Facilitators across country.

d. Establishing Linkages with Multiple Agencies: The linkages with PAN India level agencies and others shall be established in order to create business opportunities to the people being deployed at GP level.